News Release Distributed 08/13/12

The jcpenney company, also known as JCP, has launched a campaign in Louisiana and across the country to raise money for 4-H and Boys and Girls Clubs of America, according to Dwight Landreneau, associate vice chancellor of the LSU AgCenter, which oversees Louisiana 4-H.

During the month of August, customers at any of these stores will be asked to round up their purchases to the nearest dollar in support of these youth development programs. All of the money raised in Louisiana will be distributed in Louisiana, Landreneau said.

“This is very exciting news to have this well-known and respected company involved in this philanthropic endeavor. Funding from private industry is becoming even more valuable and necessary as we continue to experience budget cuts,” Landreneau said.

Landreneau said 4-H members from around the state will be visiting local jcpenney stores to thank managers for their participation.

4-H members are using social media to promote shopping at jcpenney during August, Landreneau said.

Linda Foster Benedict